Overview
We partnered with The Reel Hope Project to refresh their visual identity, updating their brand colors and core assets to convey warmth and immediate hope. We then designed and built a new website, creating an online home that powerfully reflects their mission: a forever family for every child. The site architecture was strategically developed to maximize impact, featuring clear display of their transformative video "Reels" and streamlining pathways for prospective families and donors to take immediate action and support their critical work.
