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Addilay Homes is a custom home builder and remodeling company in the Minneapolis west metro. They've built a reputation on craftsmanship and communication — but their brand and online presence didn't reflect the caliber of work they deliver.
They needed an identity and website that could stand alongside the homes they build. Something that felt refined, trustworthy, and matched the attention to detail their clients experience on every project.
We built the brand around what already makes Addilay distinct — a collaborative, hands-on process and a commitment to exemplary spaces. The visual system needed to feel solid and grounded, the way a well-built home does.
The website was designed on Webflow to showcase their custom builds and remodels with clarity. Clean layouts, strong photography, and a straightforward project management flow that mirrors how Addilay actually works with homeowners.
A complete brand identity and website for a builder who takes pride in the process. The mark, palette, and typography were designed to feel permanent — built to last the way their homes are.
The Webflow site walks homeowners through what it's like to work with Addilay, highlights past builds and remodels, and integrates with BuilderTrend so clients can track their project in real time. Every detail serves the same goal: make the experience as considered as the craftsmanship.
“Nate took the time to understand how we build and how we work with our clients. The brand and website finally match the quality of the homes we deliver.”